ghd Air 2.0's powerful 2,100W professional-strength motor and patented removable air filter deliver high-pressure air flow for super-fast drying from root to tip, while advanced ionic technology reduces frizz and flyaways to give a smooth salon-style finish in half the time, compared to regular consumer hairdryers Variable power and temperature controls, plus a concentrator nozzle, allows you to tailor your blow-dry to your hair type, while a cool shot button helps lock your finished style in place with a blast of cold air The ghd Air 2.0 is also a breeze to use thanks to an ergonomic design that makes it comfortable to hold for both left and right-handed users, and a 3m long power cable that gives total flexibility as you style The ghd Air 2.0 is compatible with the ghd professional diffuser Featuring a 3m power cable for easy and comfortable styling wherever you are